By maintaining ecosystem services and providing new livelihood opportunities, conservation activities can help contribute towards poverty reduction and sustainable development.
However, policy makers often fail to consider the value of natural habitats and ecosystem services – which can lead to unanticipated social and environmental costs resulting from seemingly sensible economic and development policies.
WWF has a specific programme, the
Macroeconomics for Sustainable Development Programme Office, dedicated to promoting the integration of environmental sustainability and social equity into economic development strategies at national and international levels.
We also work closely with
government aid agencies to integrate conservation into sustainable development goals.
Our Global
Forest,
Freshwater,
Marine, and
Species Programmes address the integration of specific ecosystem services and environmental and social justice issues – and run a number of projects aimed at improving livelihoods and alleviating poverty.
We support indigenous and traditional peoples to sustainably manage their resources, and to maintain, use, and strengthen their traditional ecological knowledge.
And we integrate the close connections between population issues, health, and gender into our efforts to build a sustainable balance between people and nature.